Who We Are

The Raley’s Companies is a private, family-owned, and purpose-driven retail company headquartered in West Sacramento, CA. Since our founding in 1935, our store operations have grown to include more than 235 locations across four states and four Tribal Nations under eight well-known banners: Raley’s, Bel Air, Nob Hill Foods, Raley’s O-N-E Market, Bashas’, Food City, AJ’s Fine Foods and Bashas’ Diné Market. In addition, The Raley’s Companies bridges the divide between the physical and digital retail experiences through the operation of Apium Logistics, Fieldera and FieldTRUE. Built on a higher purpose, the organization and our over 21,000 employees are committed to quality offerings, exceptional service and doing right by our team members, communities, and planet. 

Today, the Raley’s, Bel Air Markets, Nob Hill Foods and Raley’s O-N-E Market banners carry on Tom’s legacy of innovation by serving as more than grocery stores. Our purpose of changing the way the world eats, one plate at a time, has made Raley’s a trusted source for nutrition and wellness. We strive to enhance transparency and education in the food system to help customers make more informed, healthy food choices. We also serve as the destination for the best fresh products, affordable offerings, and personalized service.

Position Purpose

The Brand Marketing Specialist is responsible for planning and executing marketing strategies and objectives. This position partners extensively with the Creative, Operations and Public Relations teams to implement campaigns on time and on message, at both a local and brand level. The Brand Marketing Specialist serves as a liaison cross-functionally to execute holistic marketing tactics aligned with campaign strategies. This position is a strong collaborator adept at providing clear and consistent instructions for local and brand campaign execution.

• Competitive compensation, paid weekly
• Eligible for annual incentive bonus
• Retirement Savings Plan - 401(k) including company contributions and matching funds
• Tuition Reimbursement for qualified courses
• Scholarship opportunities for continued education
• Medical, dental, and vision insurance for yourself and eligible dependents
• Paid time off
• Family leave and time off
• Life insurance
• Wellness Programs (Raley’s Healthy Lifestyles)
• Flexible Spending Account (pre-tax - commuter, childcare, and medical expenses)
• Health Savings Account
• Corporate store and discount programs (10% off groceries, free items)
• Discounts to amusement parks, gym memberships, mobile phone plans, etc. 
• Employee Assistance Program (free financial, legal, and mental health services)
• Charitable contribution opportunity and volunteer time off and community events
• Onsite pop-up grocery market, and all-you-can-eat fruit bar daily
• Laptop and mobile device 

The range displayed reflects the range the company reasonably expects to pay for the position. The actual compensation offered to the selected individual(s) will depend on their relevant education, training, or experience, among other bona fide factors.

1. Cross-functional campaign management.

• Partners with E-commerce, Public Relations (PR), Sales and Merchandising, Operations, and Internal Communications teams to gather necessary information needed to execute on campaign plans and strategies.
• Effectively communicates quarterly and ad hoc campaigns to District Team Leaders and store teams ensuring that they are abreast of external customer messaging.
• Proofs content for accuracy.
• Assists in development of campaign strategy to broaden brand awareness.
• Brainstorms and develops innovative ideas to roll out a holistic marketing strategy.
• Collaborates with Merchandising and Content teams to develop engaging content across multiple social platforms.
• Maintains current knowledge of new marketing techniques and trends through research and education.

2. Serves as liaison between Advertising/Marketing and retail stores.

• Manages store location digital presence across the web using a robust location management platform and agency. Ensures store locations are listed correctly with proper brand images and accurate operating information.
• Prepares general correspondence, memos, proposals, and responds promptly to requests.
• Communicates approved marketing campaigns and executes field marketing campaign extensions as needed.
• Assists in managing field marketing activations and campaigns including full funnel and multi-channel media plans at store level.

3. Supports Brand Marketing Manager with third-party agency/vendor management including meeting scheduling, contract negotiations and campaign and asset planning.

• Assists with cultivation and engagement with vendors for marketing events and in-store and community activations.

Education and Experience

• Bachelor’s degree in Marketing or Communications and a minimum of three or more (3+) years of experience in marketing, media, graphic design, social media, web content, print production, visual arts or related field, or an equivalent combination of education and experience.
• Experience with digital content such as websites, social media, online advertising, and email campaigns.
• Experience in retail and advertising for Business-to-Consumer preferred.

Required Knowledge

• Advertising production practices.
• Printing processes and highly proficient with software applications such as the Adobe Creative Suite and Microsoft Office.

Skills/Abilities

• Ability to prioritize, scope project requirements and coordinate multiple assignments and to meet tight deadlines.
• Advanced proofreading skills along with excellent written and verbal communication and presentation skills.
• Communicates clearly and operates well in a team environment.
• Strong technical trouble-shooting skills and ability to resolve issues.
• Exceptional research and organizational skills.
• Can effectively cope with change, shift gears comfortably.
• Develops strong working relationships with external vendors, internal stakeholders, and store operations and meets expectations of internal/external customers.

Physical Demands - Employees may occasionally experience the following physical demands for extended periods of time:

• Sitting; frequent sedentary work.
• Viewing computer monitor;
• Color perception
• Keyboarding; use of fingers to make small movements such as typing and mouse usage.

Work Environment

• Work is performed in a retail/office environment.
• Frequent travel to store locations and events.
• Ability to work extended hours, evenings and weekends as required.

Internal Applicants:
• No disciplinary action during the past 6 months.
• Your current leader must recommend that you apply for this position and provide endorsement upon request from HR.
• You must upload a resume and answer all application questions.